Loyalty Partner Solutions

Understand customers better

Next Generation Loyalty Technology
Made in Germany – available worldwide

As a pioneer and technology leader, Loyalty Partner Solutions GmbH (LPS) has been developing and operating powerful software for managing multi-partner customer loyalty programs for over a decade.As the IT service provider for Europe's largest bonus program PAYBACK, we have set standards. The solution we developed (Loyalty Management Suite) securely processes millions of transactions every day.

As a Munich-based company with around 160 employees, we are one of the few software companies that develops its solutions in-house.
From consulting to program strategy, customization and data migration, as well as the integration of the software into the ecosystem of our customers, we offer all services from a single source.
If required, we can take over the complete operation of a loyalty program.

LPS is part of the American Express Group.
Customers include companies such as Lufthansa, United Airlines, Deutsche Bahn AG and China Southern Airlines.

For more information please visit: www.lpsolutions.com.

You can never have enough customers
It's also true for great colleagues and ideas

We love Munich and our great view of the city! Our team is as international and diverse as the colorful crowd at the Oktoberfest.

In a modern ambience, centrally located at the Theresienwiese, the entire team from product development to mutliple project teams and sales is located under one roof and benefits daily from the intensive
exchange between divisions. 

160

Loyalty experts
from every specialist field 

20

Years experience
in developing and operating Loyalty 
Programs

42

Million transactions
every day across the globe

245

Million members
in Customer Loyalty Programs powered by LMS

"TO ACHIEVE BIG GOALS, YOU NEED EXPERIENCE! IDEALLY FROM PEOPLE WHO HAVE ALREADY BEEN WHERE YOU WANT TO GO WITH YOUR PROJECTS."

Alexander Glueck, CEO

“Alexander Glueck has been with LPS since September 2012. In his most recent position as Chief Executive Officer, he has secured long-term contracts with Deutsche Bahn and Lufthansa, and managed the onboarding of both United Airlines and China Southern Airlines as new clients. He previously served as our COO after spending nearly a decade in various leadership positions at PAYBACK and Deutsche Telekom. Alexander studied at University of Regensburg, where he earned a degree in business administration. Passion for loyalty, motivation to succeed, and drive to deliver the best have defined Alexander’s career from the beginning. LPS has benefited from his proven track record of financial management, as he laid the foundation for the company’s profitability. Indeed, Alexander’s expertise in company strategy directly resulted in the transformation of LPS: He positioned the company perfectly for further growth by accelerating investment in product development so it can keep delivering state-of-the-art technology and continue serving the market. Calm and focused even in challenging times, Alexander never fails to lead the company to greater heights. Alexander embodies the corporate and social values of LPS, whether across from a business partner at the negotiating table or next to a doubles partner on the tennis court. It is this integrity that makes him ideally suited to his task of guiding LPS."

Christian Gerlich, CIO

“Christian Gerlich joined LPS as Chief Information Officer in November 2019. During his time as CIO crafting and executing the IT strategy across the German publishing houses of Holtzbrinck Buchverlage GmbH, he honed his expertise by consolidating business processes and by implementing application standards across the multiple publishing houses. After completing his degree in computer science at Ludwig Maximilian University, he joined Loyalty Partner, where he played a key role in establishing the loyalty programs for PAYBACK Germany and PAYBACK Poland as well as engineering the initial stages of their global IT platform. This set him up with loyalty and CRM expertise and allowed him to develop his strategic mindset while earning his MBA at FOM in Munich. Serving as CTO at Holtzbrinck Digital, an investment portfolio company for digital startups, as well as Managing Director of a full-service provider for publishing houses added wide-ranging experience in digital technology, agile processes, and collaborative approaches to his toolkit. His sound knowledge in cloud technology and SaaS sharpened his mind for digital transformation, making him an indispensable part of our LPS team today. Christian has a clear passion for driving business internationally and a unique outlook on his position. These provide clear benefits to LPS and our customers worldwide as he truly lives and pursues the idea that the “I” in CIO stands for innovation.”