Data protection at PAYBACK

TÜV approved

Millions of people in Germany collect PAYBACK points every day and enjoy the benefits that the bonus program offers them in their everyday lives. And they are right to trust that their data will be handled seriously. After all, data protection is a top priority at market leader PAYBACK - as confirmed by TÜV Saarland e.V.'s seal of approval.

On the registration form, on the Internet and through flyers in the branches of the partner companies, customers are provided with detailed and comprehensible information about the program and data protection. Questions on the subject can be directed to me at any time: datenschutz@payback.de.

1. Data protection compliant

PAYBACK has TÜV-certified data protection and handles the data collected through participation in the PAYBACK program responsibly and in accordance with the requirements of the German Federal Data Protection Act (BDSG).

2. No address trading

PAYBACK does not trade in addresses. This means that there is no sale or trading of customer addresses or customer data. All personal data remains with PAYBACK or the card-issuing company.

3. High IT security

Among other things, PAYBACK ensures that customer data is secure by means of a security architecture with several firewalls, a clear rights structure - who is allowed to access which data - and specifically defined interfaces to partner companies. When data is transmitted electronically, it is encrypted using the internationally recognized SSL security standard.

4. Cancelable at any time

PAYBACK provides an uncomplicated cancellation option that can be used at any time.

Requests by mail

Dr. Robert Selk

Data Protection Officer

PAYBACK GmbH
Theresienhöhe 12
80339 München

datenschutz@payback.de

Further informationen:
PAYBACK.de/datenschutz

Most important Questions about data protection

How is data protection at PAYBACK card guaranteed with payment function?

Privacy and security are guaranteed even with PAYBACK payment cards: The handling of all financial data also running alone on the responsibility of the banks. PAYBACK is only informed of the number of points to be credited.

What data does PAYBACK have on its cardholders?

PAYBACK holds the data provided by the member on the registration form 
in addition to information on

  • the partners from which purchases were made
  • the dates on which purchases were made
  • the sales generated by the card
  • details from certain partners on items purchased in terms of product group (electrical goods, gourmet foods, etc…)

Online via PAYBACK.de:

  • Day / Time
  • Turnover or basket height per order
  • Cancellation (full / partial cancellation)
  • Number of items per basket
  • Partial categories (e.g. book / non book)
  • Whether the customer has purchased directly from the PAYBACK.de at each online shop or whether this occurs in the cookie period of validity (14 days)
How does the customer know which details are stored by PAYBACK?

PAYBACK issues extensive information on this both at registration (general terms and conditions: “Information on Data Protection”) and online. In addition, flyers on data and data protection are available in partner stores. All customers are free to submit a written, telephone or online request for a list of the data stored by PAYBACK at any time. Customers can also e-mail queries to the Payback data protection officer via PAYBACK.de.

What data is held by the partner companies?

Like PAYBACK, each company has address details of customers who were issued with their PAYBACK card by that particular company (e.g. REWE has address details for customers who obtained their card from REWE). In addition, these companies each have product data for purchases made from their own company. However, these addresses are not available to other partners, nor do the other partners have access to any additional data on these customers. Only in special cases, if the customer specifically consent, data can be passed to a PAYBACK partner companies.

Does the card enable partners to carry out additional analyses themselves?

Partners are only allowed to use and analyse data pertaining to their own customers.

How does PAYBACK utilise this data? What forms of data processing are carried out as part of mailshots?

We select certain customer groups for partners  (e.g. all members of the postcode 8...). These addresses are transmitted to a letter shop, there linked with the texts, sent and then deleted. Selected records are generally not made available to the commissioning company. The partner will only receive information on the number of selected addresses.

Does each mailshot contact only customers of the company requesting the mailshot, or is the address data also available to other partner companies?

Mailshots are always carried out via PAYBACK in its role as a central trust centre – no members’ addresses are passed on within the partner network (partners receive only data pertaining to customers who obtained cards from them). If a member gives the appropriate permission at the point of registration, he/she will also receive mailshots with information and offers relating to other partner companies.

What data does PAYBACK have on its cardholders?

PAYBACK holds the data provided by the member on the registration form 
in addition to information on

  • the partners from which purchases were made
  • the dates on which purchases were made
  • the sales generated by the card
  • details from certain partners on items purchased in terms of product group (electrical goods, gourmet foods, etc…)

Online via PAYBACK.de:

  • Day / Time
  • Turnover or basket height per order
  • Cancellation (full / partial cancellation)
  • Number of items per basket
  • Partial categories (e.g. book / non book)
  • Whether the customer has purchased directly from the PAYBACK.de at each online shop or whether this occurs in the cookie period of validity (14 days)
How secure is PAYBACK?

During electronic transfer, customer data is encrypted using the internationally recognised security standard 128 Bit-SSL which is also employed by banks. A security architecture featuring several firewalls ensures the process is protected.

Do PAYBACK customers have to deal with a flood of advertising material in the post?

No, our task is to make customers aware of offers from companies that are of interest to them – and to do so at sensible and appropriate intervals.

How secure is PAYBACK?

During electronic transfer, customer data is encrypted using the internationally recognised security standard 128 Bit-SSL which is also employed by banks. A security architecture featuring several firewalls ensures the process is protected.

In which country does PAYBACK store data?

PAYBACK stores the personal data obtained from registration and use of the PAYBACK card only in data centres in Germany. Furthermore, the data security measures employed at these data centres are certified according to internationally recognised standards (e.g. ISO 27001) and are subject to PAYBACK’s own continuous checks.