The partnership, which began in July 2021, has now been extended for the long term. 35 million active PAYBACK customers can continue to collect PAYBACK points in all GLOBUS Markthallen stores in Germany, redeem them directly at the checkout, and benefit from numerous offers and coupons. "The positive feedback from our customers and the strong response to the PAYBACK cooperation show that this partnership is working – and is therefore being extended,“ says Thomas Hewer, spokesperson for the management of GLOBUS Markthallen. ”By combining our ‘mein GLOBUS’ customer loyalty program with PAYBACK, we are creating an attractive shopping experience with many additional benefits."
“We are delighted and proud to be extending our partnership with GLOBUS for the long term. GLOBUS is a familiar part of everyday life for many people – and it is precisely this proximity that makes it such a valuable partner in the PAYBACK program,” says PAYBACK Managing Director Bernhard Brugger. “Together, we create special shopping moments that delight millions of customers every day.”
Four years ago, GLOBUS was the first retailer to successfully link its own loyalty program with PAYBACK. Customers who link “mein GLOBUS” and PAYBACK benefit from the best of both worlds, with additional services and points. PAYBACK already brings together more than 700 partners under one roof, including strong brands such as Aral, Amazon, C&A, dm-drogerie markt, Fressnapf, and OTTO. PAYBACK was recently named “Leading Innovator 2026.”
You can find a press image here.