The market leader PAYBACK continues to grow and is opening an office in the German capital in addition to its locations in Munich, Vienna and Cologne. The focus of the new team, which will be based in Berlin-Mitte, is the further development of PAYBACK's already very extensive e-commerce business.
"With our platform, we connect 680 companies from the stationary and online sectors with 31 million active customers and their preferred brands, products and services. At the same time, we are one of the largest online marketplaces in Germany. We are now building on this success", says PAYBACK CEO Dominik Dommick.
In Berlin, the team will focus on product and tech to develop new PAYBACK business models, partnerships and products that enable customers to collect and redeem points via the popular PAYBACK app. More than 11 million customers in Germany already use the program on their mobile devices. PAYBACK cooperates with hundreds of well-known online stores in the retail, travel, telco, energy, gaming, finance and other sectors. Customers have also recently been able to collect PAYBACK points when shopping at Amazon. "Linking all retail worlds - offline, online and mobile - is one of the greatest strengths of our program. Just as the digital world is indispensable for offline partners, pure onliners must conversely find just as much of an anchor in the stationary world," says Dommick.
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