Press releases

New – PAYBACK points for iTunes downloads

AYBACK members can now also collect points by purchasing downloads from iTunes, receiving 2 points for each euro they spend. To collect points, all…

Read more

Loyalty Partner ranked among “Germany’s most customer-oriented service providers”

Award for consistent customer focus – Special “Control” prize for ensuring high-quality services

Loyalty Partner GmbH, expert in customer…

Read more

Loyalty Partner shortlisted for the European Business Awards 2007

Nominated in the category “Growth Strategy of the Year”


Loyalty Partner GmbH, experts for innovative customer loyalty and operator of the PAYBACK…

Read more

Customer cards are a big hit with shoppers

Customer loyalty highest with Miles & More, Payback and Douglas
Latest study on bonus programmes in Germany

The results of a recent TNS Emnid survey…

Read more

Directory assistance service 11 88 0 becomes PAYBACK partner

PAYBACK, Germany’s largest bonus program, is continuing to expand its range of partners and will be entering into a cooperation agreement with the…

Read more

Marcus Rodermann heads marketing and product management for PAYBACK

Since July 1, 2006, Dr. Marcus Rodermann (39) is responsible for PAYBACK’s strategic product management at Loyalty Partner GmbH in his role as section…

Read more

Aral becomes PAYBACK partner

As of May 2 at Aral service stations: Collect points for filling up, shopping and car washes – Aral joins Germany’s largest bonus program – already 30…

Read more

WestLB Becomes New PAYBACK Partner

  • Launch of PAYBACK card with payment function in the fourth quarter
  • Attractive instalment credits for PAYBACK members
  • All savings banks and alliance…
Read more

Loyalty Partner and PEGAS agree sales partnership

oyalty Partner GmbH and PEGAS systemhaus gmbh are to partner on sales, with Loyalty Partner utilising the COUPER IT solution from PEGAS to develop and…

Read more